Boehringer Ingelheim / Lilly

Movement and Energy

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Working with the brand identity for this new product launch we created a set that directly related to the product’s iconic brand design element without replicating it. The movement and energy created by this look was the perfect backdrop for both presenters and the dance company that entertained with magical “shadow dancing.”

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A Myriad of Story-Telling Opportunities

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A combination of muslin wrapped hard flats, large swooping projecting screens, and vertical screens were used for IMAG and a variety of visual content. Satellite stages provided dramatic spots for patients to share their heart-warming stories of hope and recovery.

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Renderings from the Event: